Art director, vml

THE SHAPE OF MY HEART SHAPED PIZZA

Pizza Hut and Backstreet Boys both are famous for the shape of their heart. Pizza Hut has a famous heart-shaped pizza that consumers look forward to year after year. Nick Carter and Howie Dorough reunite to discuss the ongoing culture clash between Millennials and Gen Z: how to make a heart with your hands.

  • Pizza Hut is a classic American brand with a loyal fan base nostalgic for the 90s. How do we highlight Pizza Hut’s Heart Shaped Pizza in a was that commemorates our millennial admirers?

  • As an Art Director, I concepted social posts and promotional materials for the larger campaign.

  • January 2025

Team

Sr. AD: Kelsey Johnson

ACD: Kaitlyn Zeitler

GCD: Derekh Froude

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